SEO Gets
Planning

How to know which properties need your attention

When you're managing multiple sites, the real question isn't "what's happening?" — it's "where should I focus first?" SEO Gets gives you a few quick ways to spot the properties that need attention without opening every dashboard one by one.

Start with your master dashboard

Your master dashboard is the fastest way to see all your connected sites at a glance. Use it as your daily starting point to scan for outliers.

Here's how to use it for triage:

  • Scan for traffic dips: Set your date range to the last 7 days compared to the previous period, then look for sites with significant drops in clicks or impressions.

  • Filter by tags: If you've organized sites into client or market groups, filter by tag to compare performance within each group. The outlier is your priority.

  • Use favorites: Mark your high-priority sites with a star so they're always visible at the top, then check them first.

The master dashboard won't tell you exactly what's wrong — but it will show you where something looks off so you can dig deeper.

Check for index issues

If a property is losing traffic, one of the first things to check is whether Google is still crawling your pages. Go to Indexing for that site and look at Pages at risk of de-indexing.

A page is flagged "at risk" when:

  • It's still indexed in Google

  • It hasn't been crawled in 90+ days

This is an early warning sign. If you see a growing list here, that property needs your attention before pages start dropping from search results entirely.

Look for content decay

Once you've ruled out index issues, check the Optimize section. The Content Decay Map shows pages that are losing impressions or clicks over time — another signal that a property needs work.

Combine this with what you see in Indexing. A page that's both decaying and at risk of de-indexing is a strong "act now" signal.

Set up weekly alerts

You don't need to log in daily to stay on top of this. Super Sites have access to weekly indexing report emails will show you pages at risk of de-indexing automatically. Turn them on once, and SEO Gets will surface properties that need attention without you having to check manually.

The quick triage workflow

  1. Open your master dashboard and compare the last 7 days to the previous period.

  2. Spot outliers — sites with notable drops in clicks or impressions.

  3. Open each outlier and check Indexing → Pages at risk of de-indexing.

  4. Cross-reference with the Content Decay Map in Optimize.

  5. Act on pages that show both crawl issues and decay signals.

What to do next

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