Long-tail keywords
Long-tail keywords are specific, multi-word search queries that tend to have lower search volume but higher conversion intent. Think of them as the detailed questions people ask when they're closer to making a decision—like "best running shoes for flat feet" instead of just "running shoes." The Long Tail Keywords filter in SEO Gets surfaces these queries instantly so you can spot content opportunities that broad terms miss.
In SEO Gets, a query is considered "long tail" when it contains 5 or more words. This threshold catches the detailed, intent-rich phrases that often convert better than generic one- or two-word searches.
Apply the Long Tail Keywords filter
The Long Tail Keywords filter is a built-in Preset Filter, so you can apply it with one click—no setup required.
Open the site you want to analyze from your master dashboard.
Click the Filter button in the top filter bar.
Under Preset Filters, select Long Tail Keywords.
Review the filtered queries to find specific, intent-rich opportunities.
The filter applies automatically and shows only queries with 5+ words. You'll see the filter appear as an active chip in your filter bar so you know it's working.
When to use this filter
Long-tail keywords shine when you're looking for content ideas that match what your audience is actually searching for. Here are a few scenarios where this filter pays off:
Niche content ideation — Discover hyper-specific topics that your competitors might be missing. These are often easier to rank for and attract more qualified traffic.
Conversion-focused pages — Long-tail queries often signal purchase intent or comparison research. Use them to build landing pages that meet users at the right stage of their journey.
Answering customer questions — Many long-tail queries are phrased as questions. These make perfect additions to FAQ sections, help documentation, or blog posts that directly address what your audience wants to know.
Go deeper with custom patterns
The built-in Long Tail Keywords filter is perfect for quick discovery, but sometimes you need more control. Maybe you want to catch question-based queries, AI-style prompts, or specific comparison searches.
For those cases, check out our guide on filtering for long-tail and LLM queries. It walks you through building custom regex filters that go beyond word count—so you can match exact phrasing patterns like "how to," "best vs," or "alternative to" and save them as reusable filters.
What's next
Pair the Long Tail Keywords filter with branded vs non-branded filters to see where organic discovery is strongest.
Use content groups to organize pages targeting similar long-tail themes.