What are striking distance keywords?

Our Striking Distance Reports quickly identify keywords that are close to ranking on the first page of Google.

Striking distance keywords are search terms where your website is close to breaking into the top positions in search engine results pages (SERPs). These are queries where your site ranks between 5th and 20th position - not quite at the top, but within reach of those coveted first few spots.

Why are striking distance keywords important to optimize for?

The impact of improving just a few positions can be significant. Your click-through rate could even double by moving from 5th to 2nd position. This means that fine-tuning your content to climb those few crucial ranks can lead to substantial gains in traffic.

Here’s why focusing on striking distance keywords is a smart strategy:

1. Low-hanging fruit: Your site is already performing well for these terms. It often takes less effort to improve your ranking compared to targeting entirely new keywords.
2. Visibility boost: Moving from the bottom of page one or from page two to the top of page one can dramatically increase your visibility. Remember, the first page gets the lion’s share of clicks.
3. Cost-effective approach: This strategy usually provides a good return on investment. The effort required to optimize for these keywords is often less than what’s needed for highly competitive terms.
4. Overall authority improvement: By focusing on these keywords, you’re not just improving individual rankings. You’re enhancing your site’s overall authority and relevance, which can boost rankings for related keywords too.
5. Quicker results: Unlike the long game of targeting new keywords, optimizing striking distance terms can often deliver faster, more tangible improvements.

By leveraging striking distance keywords, you’re positioning your site for growth, maximizing visibility, and building a stronger online presence. It’s about making smart, strategic moves to climb those last few steps to the top of the search results.

How to use SEO Gets to find striking distance keywords quickly and easily.

Step 1: Start by choosing the website you want to analyze for striking distance keywords.

Click on the reports tab at the top of the screen.

Step 2: Select the striking distance keywords report.

Step 3: Select what positions you wish to filter by.

I generally like positions 5 to 20.

However, you can target the first page with positions (2 to 10) or page 2 with positions (10 to 20).

Step 4: Find queries that you want to target.

You can see what page(s) are ranking for that term by clicking the arrow to the left of the query.

You can also select the SEO Gets symbol to filter by that keyword in your dashboard or you can select the Google symbol to see the query in the SERPs.

Try out our Striking Distance Reports for free.

I’ve seen striking distance keywords work wonders for countless websites. They’re a powerful tool in your SEO arsenal, offering quick wins and long-term gains.

The best part? You can try it out for free right now. Just head over to our website and sign up for a trial – no strings attached.

Together, these tools can supercharge your SEO performance.

So why wait? Try out SEO Gets today.

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